About us.
"You can't just ask customers what they want
and then try to give that to them.
By the time you get it built, they'll want something new."
Steve Jobs, Apple
about us
Global Brands experience.
BACKZTAGE was incorporated in 2006 with Hong Kong as our birthplace. As we were given an abundance of opportunities to work with many global brands, we saw how these global brands stayed competitive in the ever changing marketing landscape.
A decade of working with brands like Warner Music, Skechers, Kiehl's, Clarins and Hong Kong Box Office etc. have equipped our team with strong programming, design, photography, videography, styling & branding experience as we launched our 2nd office in Singapore and 3rd office in United Kingdom. With the development of online communication platforms & tools, BACKZTAGE now runs marketing projects for global brands from different corners of the world.
Our Motivation.
BACKZTAGE's founding team is very entrepreneurial which explains why we are sales results oriented for our clients. We have been blessed to be working with some of the best brands in the world which sets the self imposed high expectations be it from the planning, design, implementation or marketing phase of each project. We simply love to build different businesses with the core principles we learnt through the years and watch the businesses grow.
Marketing is a Journey.
sales is the destination.
BACKZTAGE understands how important sales is to any corporation. This is why our team came up with a term "positive cashflow marketing". We focus on creating marketing strategies where the outcome can be evaluated with an exact sales amount. As long as a positive cashflow marketing strategy is effective, we can snowball the results for our clients infinitely. That is our winning formula.